Trimming Your Cost of Goods
On October 18, FTD University hosted “Trimming Your Cost of Goods,” a webinar presented by Skip Paal, AAF, president of Rutland Beard... Read More
Start Planning Now for
Holiday Orders
As days get shorter and trees display their autumnal beauty, the lazy days of summer are replaced with the busier pace we... Read More
Bring ’Em Back with Exceptional Customer Service
Your beautiful floral designs might bring customers into your shop, but exceptional customer service is likely to bring them back. How can... Read More
Grow Customer Satisfaction with Delivery Confirmations
Is your shop offering real-time delivery confirmations? If not, you might be shortchanging your business. According to an FTD.com survey, delivery confirmations... Read More
Building an Integrated
Marketing Plan
“If you build it, they will come.” It worked for Kevin Costner in Field of Dreams, and it can work for your... Read More
Building a Better Business at
FTD Boot Camp
It’s FTD Boot Camp season! Our first Boot Camp of the year was held at FTD Headquarters in Downers Grove, Illinois, from... Read More
Quality Considerations for Mother’s Day
We all grow up trying not to disappoint our moms. The following quality tips can help you avoid disappointing mothers (whether it’s... Read More
Win Local Business
This Mother’s Day
Mother’s Day is basically the Super Bowl of the floral industry. It’s a huge holiday and getting it right (or wrong) can... Read More
The Top 10 Reasons You Need to Register Now for FTD Boot Camp
FTD Boot Camp was created to give florists the opportunity to sharpen your business and design skills with the ultimate goal of... Read More
Grow Your Business with Smart Advertising Strategies
With so much on our plates, it’s easy for advertising to tumble down to last place on the to-do list. It can... Read More
