Katharina Stuart Claims FTD America’s Cup Victory
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/Ten of America’s most talented floral designers faced off in the FTD America’s Cup at the 2018 AIFD National Symposium in Washington,... Read More
Floral Care and Handling Tips to Boost Your Bottom Line
On May 22, FTD hosted “Floral Care & Handling Tips to Boost Your Bottom Line,” a live webinar presented by Steve Daum,... Read More
Five Actions to Take to Improve Your Shop’s Cybersecurity
On April 17, FTD hosted “Five Actions to Take to Improve Your Shop’s Cybersecurity,” a live webinar presented by Michael Boucher, FTD’s... Read More
10 Tips for Mother’s Day Success
With Mother’s Day less than a month away, it’s time to ensure your shop is positioned for success. Below, you’ll find 10... Read More
FTD Featured Florist:
Dobbie’s Florist Limited
Dobbie’s Florist Limited in Niagara Falls, Ontario, was founded in 1888 – before Niagara Falls was even incorporated as a city. Since... Read More
FTD Celebrates International Women’s Day in NYC
FTD partnered with major social influencer POPSUGAR to celebrate International Women’s Day in New York City on March 8. The event featured... Read More
Make 2018 the Year You Go Green
The arrival of spring has us thinking green! Go beyond celebrating the fresh green colors of spring this year and expand greening... Read More
FTD Featured Florist:
Wade Florist
Wade Florist has been serving the metropolitan St. Louis, Missouri, area since opening its doors more than 40 years ago. FTD spoke... Read More
Turning Trends into Traffic
On January 23, FTD University hosted “Turning Trends into Traffic.” This free webinar was presented by FTD Education Consultant J. Keith White... Read More
FTD Wows at the 2018 Rose Parade
FTD was proud to once again be the Official Floral Partner of the 2018 Tournament of Roses in Pasadena, CA. FTD Education... Read More
Five Holiday Must-Dos to Increase Sales
On November 7, FTD hosted “Five Holiday Must-Dos to Increase Sales.” This free webinar was presented by four members of FTD’s team... Read More
Intern with Ian: A Whirlwind Weekend with the Floral Event Guru
In August, FTD conducted its first-ever Intern with Ian Contest. The prize? A once-in-a-lifetime opportunity to shadow FTD Education Consultant Ian Prosser... Read More
Makeover Magic 2017:
Celebrating a Family Legacy
Keith, owner Herb Rothe III and Herb’s wife, Cheryl, shared their thoughts once the transformation was complete.
Six Steps to the Perfect Holiday Open House
The first step to a successful holiday season is to nail your open house. You can take advantage of a captive audience... Read More
Selling to Increase Sales & Profits
On August 22, FTD hosted “Selling to Increase Sales and Profits,” a webinar presented by FTD Education Consultant Jeff Corbin AIFD. Jeff... Read More
Rich Mar Florist Honored for Business Excellence
FTD congratulates longtime member Rich Mar Florist on receiving the 2017 Lehigh Valley Chamber of Commerce Excellence in Business award for Best... Read More
Four Ways to Boost Your Event Business (and a Contest)
From the obvious (weddings) to the not-quite-so-obvious (gender reveal parties, anyone?) flowers make every event more beautiful. Event business can also be... Read More
Five Tips for Cultivating Summer Rose Sales
Is your shop in the midst of a dreaded summer slump? Turn to the most popular flower around, the rose, for help!... Read More
Be the Next Floral Champion
FTD is excited to announce the FTD America’s Cup, a national floral design competition to be held at the 2018 AIFD National... Read More
