Six Steps to the Perfect Holiday Open House
The first step to a successful holiday season is to nail your open house. You can take advantage of a captive audience... Read More
Selling to Increase Sales & Profits
On August 22, FTD hosted “Selling to Increase Sales and Profits,” a webinar presented by FTD Education Consultant Jeff Corbin AIFD. Jeff... Read More
Rich Mar Florist Honored for Business Excellence
FTD congratulates longtime member Rich Mar Florist on receiving the 2017 Lehigh Valley Chamber of Commerce Excellence in Business award for Best... Read More
Four Ways to Boost Your Event Business (and a Contest)
From the obvious (weddings) to the not-quite-so-obvious (gender reveal parties, anyone?) flowers make every event more beautiful. Event business can also be... Read More
Five Tips for Cultivating Summer Rose Sales
Is your shop in the midst of a dreaded summer slump? Turn to the most popular flower around, the rose, for help!... Read More
Be the Next Floral Champion
FTD is excited to announce the FTD America’s Cup, a national floral design competition to be held at the 2018 AIFD National... Read More
Seven Trends in Social Media and How to Take Advantage of Them
FTD University hosted “Seven Trends in Social Media and How to Take Advantage of Them,” a free webinar presented by Krista Neher,... Read More
FTD Helps Weber’s Florist Craft Their Dream Store
In early June, members of the FTD team, including FTD Education Consultant and visual merchandising expert J. Keith White AIFD, traveled to... Read More
We Are FTD: Kim Natalino
Welcome to the second installment of We Are FTD, our series of interviews introducing you to members of our team. This round,... Read More
FTD Featured Florist:
Emil Yedowitz Florist
Emil Yedowitz Florist, located in Yonkers, NY, is celebrating their 105th anniversary in 2017. What does it take to thrive for more... Read More
Make Your Sales Bloom!
On April 18, FTD University hosted “Smarter Sales the FloralStrategies Way,” a free webinar presented by Tim Huckabee, FSC, president of FloralStrategies.... Read More
Have Your Best-Ever Administrative Professionals Week
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Administrative Professionals Week is right around the corner! Celebrated since 1952, the holiday honors the more than 22 million administrative and office... Read More
We Are FTD:
Derek Wasilewski
Welcome to the inaugural post in our We Are FTD series! We’ll be featuring some of the people you speak with regularly... Read More
Fresh Inspiration for
Mother’s Day
Given current floral trends, we’re confident that this is going to be a bright and beautiful Mother’s Day. Each season, FTD Lead... Read More
Smarter Customer Service
On March 28, FTD University hosted “Smarter Customer Service the FloralStrategies Way.” This exclusive webinar was presented by Tim Huckabee, president of... Read More
FTD Featured Florist:
Bloomingdays Flower Shop
Bloomingdays Flower Shop, located in Tampa, Florida, is proof that floristry is in the blood. After growing up watching her mother nurture... Read More
Developing a Multi-Generational Marketing Approach
On February 28, FTD University hosted “Developing a Multi-Generational Marketing Approach,” a webinar presented by Marc Goulet of Russell Research. During the... Read More
Celebrate Extraordinary Women with FTD and #ILookToHer
Extraordinary women are all around us – the mothers who are always ready with an encouraging word, the friends who have had... Read More
FTD University Scholarships: Learn Something New in 2017
Your odds of earning an FTD University scholarship are now twice as good! Based on overwhelmingly positive feedback, FTD University has doubled... Read More
Marketing to Millennials
If you aren’t considering the millennial market when planning your advertising strategies, you’re missing key business. According to a recent report, millennial... Read More
