10 Tips for Mother’s Day Success
With Mother’s Day less than a month away, it’s time to ensure your shop is positioned for success. Below, you’ll find 10... Read More
Turning Trends into Traffic
On January 23, FTD University hosted “Turning Trends into Traffic.” This free webinar was presented by FTD Education Consultant J. Keith White... Read More
Developing a Multi-Generational Marketing Approach
On February 28, FTD University hosted “Developing a Multi-Generational Marketing Approach,” a webinar presented by Marc Goulet of Russell Research. During the... Read More
Marketing to Millennials
If you aren’t considering the millennial market when planning your advertising strategies, you’re missing key business. According to a recent report, millennial... Read More
The Best Ways to Promote Your Shop This Christmas
Are you still putting the finishing touches on your holiday advertising plan? Take a page out your fellow florists’ playbooks. According to... Read More
Building an Integrated
Marketing Plan
“If you build it, they will come.” It worked for Kevin Costner in Field of Dreams, and it can work for your... Read More
Grow Your Business with Smart Advertising Strategies
With so much on our plates, it’s easy for advertising to tumble down to last place on the to-do list. It can... Read More
