Celebrating Member Florist Anniversaries: November 2024
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/As the season of gratitude arrives, we’re thrilled to celebrate the remarkable milestones of our FTD florists! This monthly blog post is... Read More
Celebrating Member Florist Anniversaries: August 2024
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As summer reaches its peak, we are excited to celebrate the remarkable achievements of our FTD florists! This monthly blog post is... Read More
Celebrating Member Florist Anniversaries: July 2024
As we welcome the heart of summer, it’s time to celebrate the remarkable achievements of our FTD florists! This monthly blog post... Read More
How-to Link Your Website to Google Business Profile
In today’s competitive market, having a strong online presence is crucial for the success of your flower shop. One of the essential... Read More
Small Business Survival Guide: Leveraging E-commerce Paid Marketing for the Holiday Season
The holiday season is fast approaching, and for small business owners, it’s a critical time to boost sales and compete with national... Read More
Why Google My Business & Online Listings are Important to the Health of Your Website
Google claims about 91% of the global search engine traffic on the internet, so you want to be sure your business is... Read More
5 Ways to Generate More Orders for Your Website
As a florist, your joy and talent resides in the creation of beautifully designed flower arrangements you get to share with your... Read More
The Importance of Online Reviews for Your Website’s Performance
As a business owner, you’re aware that a strong search engine optimization (SEO) strategy that combines creative content and relevant keywords to... Read More
Top Tips for Merchandising Your Website
Your digital presence is key when it comes to growing your flower business through your online marketing presence. Most customers will find... Read More
How to Increase Your Delivery Capacity for the Holidays
The holiday season is upon us, which means delivery requests are about to explode with customers ordering seasonal gifts to send to... Read More
FTD Featured Florist:
Dobbie’s Florist Limited
Dobbie’s Florist Limited in Niagara Falls, Ontario, was founded in 1888 – before Niagara Falls was even incorporated as a city. Since... Read More
Make 2018 the Year You Go Green
The arrival of spring has us thinking green! Go beyond celebrating the fresh green colors of spring this year and expand greening... Read More
FTD Featured Florist:
Wade Florist
Wade Florist has been serving the metropolitan St. Louis, Missouri, area since opening its doors more than 40 years ago. FTD spoke... Read More
Five Holiday Must-Dos to Increase Sales
On November 7, FTD hosted “Five Holiday Must-Dos to Increase Sales.” This free webinar was presented by four members of FTD’s team... Read More
Intern with Ian: A Whirlwind Weekend with the Floral Event Guru
In August, FTD conducted its first-ever Intern with Ian Contest. The prize? A once-in-a-lifetime opportunity to shadow FTD Education Consultant Ian Prosser... Read More
Selling to Increase Sales & Profits
On August 22, FTD hosted “Selling to Increase Sales and Profits,” a webinar presented by FTD Education Consultant Jeff Corbin AIFD. Jeff... Read More
Four Ways to Boost Your Event Business (and a Contest)
From the obvious (weddings) to the not-quite-so-obvious (gender reveal parties, anyone?) flowers make every event more beautiful. Event business can also be... Read More
Five Tips for Cultivating Summer Rose Sales
Is your shop in the midst of a dreaded summer slump? Turn to the most popular flower around, the rose, for help!... Read More
Seven Trends in Social Media and How to Take Advantage of Them
FTD University hosted “Seven Trends in Social Media and How to Take Advantage of Them,” a free webinar presented by Krista Neher,... Read More
FTD Helps Weber’s Florist Craft Their Dream Store
In early June, members of the FTD team, including FTD Education Consultant and visual merchandising expert J. Keith White AIFD, traveled to... Read More
