A Life-Changing Experience for FTD’s Intern with Ian Winner
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/FTD’s Intern with Ian contest provided an unforgettable opportunity for floral designer Jennifer Phillips of Blue Ridge Florist in Harrisonburg, VA. As... Read More
Turning Holiday Shoppers Into Everyday Customers
The holiday season is a magical time for florists. Your shop is bustling with customers searching for the perfect arrangements for holiday... Read More
Boost Your Holiday Sales: 5 Website Tips for Florists
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The holiday season is fast approaching, and for florists, that means a surge in demand as customers look for festive arrangements, centerpieces,... Read More
Celebrating Member Florist Anniversaries: October 2024
As the crisp air and vibrant colors of autumn settle in, we’re excited to celebrate the incredible milestones of our FTD florists!... Read More
Improve Your Business’s Performance with Technology
In today’s fast paced world, technology has become a game-changer for florists, empowering you to boost your business in various ways. Technology,... Read More
How to Create a Service Culture that Sells
In Part 2 of FTD’s education webinar series focusing on growing your business through customer service, Bob Negen, co-founder of WhizBang! Retail... Read More
Gear Up for Mother’s Day: Final Countdown for Florists
As Mother’s Day approaches, we’re all gearing up for one of the busiest times of the year in the industry. With the... Read More
The Customer Experience: Climbing the Customer Service Pyramid
In a recent presentation to FTD Florists called “The Customer Experience: Climbing the Customer Service Pyramid,” retail expert, author, speaker, training coach,... Read More
Unlock the Power of Live Chat: Your Essential Tool for Exceptional Customer Connections
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FTD is excited to share with you an incredible feature on Mercury Online (MOL) that will change how you engage with your... Read More
Unlocking Instagram: Elevate Your Store’s Social Presence
Building and nurturing an impressive social media business profile is essential to foster a positive relationship in the social networking community. It’s... Read More
Mastering the Christmas Countdown: Top Tips for Florists
As the holiday season approaches, you will gear up as a busy florist for the bustling Christmas countdown. To ensure a seamless... Read More
Black Friday to Cyber Monday: A Florist’s Guide to Success
As a flower shop owner, you know that the holiday season is one of the most critical times of the year for... Read More
Competing Locally: Small Business Owners’ Guide to Thriving During the Holidays
The holiday season is a crucial time for small business owners to boost their sales and make a significant impact on their... Read More
Small Business Survival Guide: Leveraging E-commerce Paid Marketing for the Holiday Season
The holiday season is fast approaching, and for small business owners, it’s a critical time to boost sales and compete with national... Read More
Using AI to Market Your Flower Shop
Blooming Success: How AI Boosts Marketing for Flower Shops In today’s digital age, small businesses like flower shops need to embrace technology... Read More
The World’s Best Designers Take Center Stage at Interflora World Cup Competition
FTD and Smithers-Oasis North America are proud to announce their co-sponsorship of the floral designers representing the United States of America and... Read More
Why Google My Business & Online Listings are Important to the Health of Your Website
Google claims about 91% of the global search engine traffic on the internet, so you want to be sure your business is... Read More
5 Ways to Generate More Orders for Your Website
As a florist, your joy and talent resides in the creation of beautifully designed flower arrangements you get to share with your... Read More
The Importance of Online Reviews for Your Website’s Performance
As a business owner, you’re aware that a strong search engine optimization (SEO) strategy that combines creative content and relevant keywords to... Read More
